Unlocking Team Potential: Building A Resilient Company Culture With Business Coaching And DISC Proficiency

In the dynamic world of small business operations, success hinges not only on strategies and systems but also on understanding and leveraging predictable human behavior effectively.

Building a thriving company culture requires a profound understanding of each individual within the organization.

One powerful tool that guides this understanding is the DISC model, categorizing predictable behavioral traits into four distinct personalities: Dominance (D), Influence (I), Steadiness (S), and Conscientiousness (C).

Employing DISC in your small business can significantly contribute to building a cohesive and productive company culture.

Decoding the DISC Model:

The DISC model serves as a compass, navigating through an individual's predictable behavior in diverse circumstances. Each style represents a unique set of characteristics and tendencies.

Dominance (D): This style embodies a direct, results-driven approach. Individuals with a dominant style are assertive, resolute, and avid seekers of challenges and growth opportunities—essential qualities for effective team building in any small business.

Influence (I): The influential style manifests through an outgoing, enthusiastic demeanor. Individuals exuding this style revel in building relationships, excel in persuasive communication, and often seek validation and acknowledgment—a crucial aspect of nurturing a positive company culture.

Steadiness (S): The steadiness style underscores cooperation, support, and a patient ethos. Individuals embracing this style are steadfast, dependable, and value teamwork and stability in their professional sphere—cornerstones for a resilient company culture.

Conscientiousness (C): The conscientiousness style places emphasis on precision, accuracy, and a quality-centric approach. Individuals characterized by conscientiousness are meticulous, analytical, and prefer a methodical and organized approach to tasks—vital attributes in a small business environment where attention to detail is key.

Understanding these distinct styles empowers organizations to tailor their approach to communication, team dynamics, conflict resolution, and leadership development, amplifying organizational efficacy and promoting effective company culture.

Utilizing the expertise of a business coach is highly suggested for getting the best outcomes when implementing DISC in your small business.

Applying DISC to Cultivate Company Culture:

Communication: DISC styles lend insight into tailoring communication strategies. Addressing a D-style employee demands a direct and succinct approach, whereas an I-style employee thrives on engaging and sociable interaction—essential strategies for effective team building and promoting a healthy company culture.

Team Dynamics: Utilize the DISC model to compose diverse and harmonious teams. A blend of D, I, S, and C styles fosters a varied perspective, augmenting problem-solving and innovative capacities, vital elements of successful team building within a small business setting.

Conflict Resolution: When conflicts arise, recognizing involved parties' DISC styles guides resolution efforts. Addressing concerns and motivations aligned with each style fosters understanding and facilitates amicable resolution—a critical skill for maintaining a positive company culture within a small business.

Leadership Evolution: DISC assessments identify potential leaders and customize development paths. Understanding an individual's inclinations aids in formulating an effective leadership development strategy, crucial for effective team building and overall company culture.

Nurturing a Cohesive Company Culture in Small Business:

Encourage Flexibility: Educate employees on diverse DISC styles and promote adaptability. A culture that appreciates varied behavioral styles encourages inclusivity and understanding—integral aspects of a thriving company culture within a small business.

Foster Collaboration: DISC insights can foster collaboration and synergy among team members. Emphasize the unique value each style contributes to the team's collective triumph—essential for successful team building and cultivating a robust company culture.

Cherish Diversity: Recognize and celebrate the uniqueness of each style; no one style is superior. Valuing the array of behavioral traits within the organization underlines collaboration and understanding—essential for a thriving company culture in the context of a small business.

By integrating DISC insights into the organizational fabric, a profound and harmonious environment emerges, empowering employees and aligning them with the company's vision.

Understanding and embracing these predictable behavioral traits pave the path for a culture that nurtures success, growth, and enduring prosperity in the realm of small business.

Want to learn the steps to implement DISC in your company? Click Here.

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Finding Employees For Your Small Business: How A Small Business Coach Can Help You Navigate The Current Job Market

In today's competitive job market, small business owners face significant challenges in finding and retaining quality employees, particularly for hourly positions. Many factors contribute to this difficulty, including changing workforce dynamics, shifting job preferences, and evolving societal trends. 

However, by adopting a strategic and proactive approach to recruitment, small business owners can overcome these obstacles and attract the right talent to drive their businesses forward. 

This blog will explore practical strategies and best practices for finding good employees in a challenging hiring landscape.

But first, we must understand the current job market because so many small business owners ask, "How do I find employees for my business?"

Hiring challenges faced by small business owners:

As a small business coach, I have found it crucial to comprehend the dynamics of the current job market. Several factors contribute to the shortage of employees, particularly for hourly jobs (like it or not):

1. Shifting preferences: Many job seekers now prioritize flexibility, remote work options, and work-life balance, leading to a decline in interest in traditional hourly positions.

2. Competitive market: The growth of larger corporations and the emergence of new industries have intensified competition for skilled workers.

3. Changing demographics: The aging population and the rise of the gig economy have influenced the availability of job seekers in different age groups.

Developing an Effective Recruitment Strategy:

To overcome the challenges of finding good employees, small business owners can implement the following strategies:

1. Define job requirements: Clearly articulate the skills, experience, and qualifications needed for the role to attract candidates who meet your criteria.

2. Engaging job descriptions: Craft compelling job descriptions that accurately represent the role while showcasing the unique aspects of your business. Highlight opportunities for growth and advancement to attract ambitious candidates.

3. Leveraging online platforms: Utilize various online job portals, professional networks, and social media platforms to reach a wider pool of potential candidates. LinkedIn, industry-specific forums and local job boards can be valuable resources.

4. Referral programs: Incentivize your current employees by offering rewards or bonuses to refer qualified candidates. Personal recommendations often yield high-quality applicants.

Effective Interview and Selection Processes:

The interview and selection process is critical in identifying the best candidates. Consider the following best practices:

1. Structured interviews: Develop and document a standardized interview process in your SOPs with consistent questions for all candidates. This ensures fair and objective evaluation.

2. Behavioral questions: Ask candidates to provide examples of how they have handled specific situations in their previous roles. This approach offers insights into their problem-solving skills, adaptability, and work ethic.

3. Skills assessments: Depending on the nature of the role, consider incorporating skills tests, assignments, or simulations to evaluate candidates' capabilities and potential job performance.

Creating an Attractive Workplace Culture:

Building a positive workplace culture is essential for attracting and retaining top talent. Consider these strategies:

1. Competitive compensation: Offer competitive wages and benefits packages that align with industry standards. Be open to negotiation and highlight your business's unique perks or opportunities.

2. Professional development opportunities: Emphasize ongoing training, career advancement, and skills enhancement programs to demonstrate your commitment to employee growth.

3. Employee engagement: Foster a supportive and inclusive work environment by encouraging employee feedback, recognizing achievements, and promoting work-life balance.

While finding good employees for hourly positions can be challenging in today's job market, small business owners can improve their chances by implementing effective recruitment strategies, conducting structured interviews, and creating an attractive workplace culture. 

By understanding the evolving dynamics and preferences of the job market, business owners can adapt their approach and successfully attract the talent they need to drive their businesses forward. Remember, persistence, flexibility, and a commitment to creating a positive work environment are crucial to securing and retaining quality employees.

As a small business owner, you can explore various avenues to find potential employees. Here are some effective places to look for candidates:

1. Online Job Boards: Utilize popular online job boards such as Indeed, LinkedIn Jobs, Glassdoor, and CareerBuilder. These platforms allow you to post job listings and search for candidates based on specific criteria such as location, skills, and experience.

2. Industry-Specific Websites: Many industries have dedicated job websites or forums where employers can connect with candidates who possess the desired skills and qualifications. Look for websites that cater specifically to your industry or niche.

3. Local Job Fairs and Career Events: Attend local job fairs, career expos, or industry-specific events in your area. These events provide an opportunity to meet potential candidates face-to-face and assess their suitability for your business.

4. Professional Networks and Associations: Join professional networks and associations relevant to your industry. Engage with fellow members, participate in discussions, and explore opportunities to connect with individuals who may be interested in working for your small business.

5. Social Media Platforms: Leverage the power of social media platforms such as LinkedIn, Facebook, and Twitter. Create engaging posts that highlight job openings, company culture, and employee testimonials. Encourage your network to share these posts to increase visibility.

6. Employee Referrals: Your current employees can be a valuable source for finding new talent. Implement an employee referral program where you incentivize your staff to recommend qualified candidates. Offering rewards or bonuses for successful referrals can motivate your employees to actively participate in the recruitment process.

7. Local Colleges and Universities: Establish connections with local colleges and universities that offer relevant programs or courses. Reach out to career services departments, attend career fairs on campuses, and consider offering internships or cooperative education opportunities to students.

8. Community Resources: Engage with community organizations, vocational training centers, and local workforce development agencies. These resources often have access to a pool of job seekers and can help match candidates with the skills you require.

Remember, tailoring your recruitment efforts to your specific industry, target audience, and geographical location is essential. Utilize a combination of these methods to cast a wide net and attract potential candidates who align with your business's needs and culture.

Building Relationships and Tapping into Networks:

In addition to utilizing online platforms and traditional methods, building relationships and tapping into networks can be a fruitful approach in finding good employees for your small business. Consider the following strategies:

1. Professional Associations and Chambers of Commerce: Get involved in local professional associations and chambers of commerce relevant to your industry. Attend networking events, seminars, and conferences where you can meet professionals who may be seeking new job opportunities or have connections to potential candidates.

2. Collaborate with Local Educational Institutions: Develop partnerships with local educational institutions, such as community colleges, vocational schools, and universities. Offer guest lectures, sponsor student clubs, or participate in mentorship programs. By engaging with students and faculty, you can establish connections and gain access to motivated individuals who are eager to enter the workforce.

3. Internship and Apprenticeship Programs: Create internship or apprenticeship programs that provide valuable hands-on experience to individuals looking to enter your industry. These programs can serve as a talent pipeline, allowing you to assess candidates' skills and work ethic before offering them full-time positions.

4. Alumni Networks: Reach out to alum networks of colleges and universities and tap into their resources. Many graduates actively seek job opportunities and may have a personal connection to your organization through their alma mater.

5. Professional Referral Networks: Develop relationships with professionals in your industry with extensive networks. Attend industry conferences and seminars, join online forums or LinkedIn groups, and actively engage in conversations. By building trust and rapport, these professionals may refer qualified candidates who fit your small business well.

Remember, building relationships and tapping into networks takes time and effort. Cultivate genuine connections and maintain a positive reputation within your industry. By actively participating in professional communities and leveraging existing networks, you can increase your chances of finding talented individuals who may not be actively searching for jobs but are open to new opportunities.

Conclusion 

Finding good employees for hourly positions can be a challenging task in today's job market. 

Remember, you are not alone. Most small business owners are struggling and ask the same question as you, "How do I find employees for my business?"

However, small business owners can expand their pool of potential candidates by utilizing online platforms, attending local events, leveraging personal and professional networks, and building relationships with educational institutions. 

Implement a multifaceted approach, tailor your recruitment efforts to your industry and location, and be persistent in your search. 

With dedication and strategic planning, you can find and retain quality employees who will contribute to the success of your small business.

Need help? Click Here https://www.michaeldmorrison.com/consultation

5 Practical Steps to Elevate Your Company Culture and Improve Retention

It should shock no one that we’re in the midst of a "Great Resignation." Across the country, businesses are struggling to keep their doors open due to a lack of an available workforce. 

While there are many reasons behind the number of individuals leaving their jobs post-pandemic, one aspect is clear: A company’s culture defines its personality and sets the tone for how employees interact with one another and customers. It’s a significant factor in attracting and retaining top talent and an important contributor to any company's success. 

Good company culture will offer clear direction, flexibility in work hours, autonomy over projects, personal growth opportunities, and more. Without a healthy company culture, you can all but guarantee that your team members will jump ship for another role – even one that doesn't pay as well!

So, what can you do as a business leader to fight the tide and emerge on the other side stronger? It all begins with understanding and implementing a solid company culture.

What is Company Culture?

Company culture can be defined as the behavior of people within a company. It encompasses many things, including how employees view and treat each other, their feelings towards their employer, and the overall mood within the organization. 

As well as defining an organization's personality, company culture also determines behaviors in line with its values. Culture is so influential that it can be the deciding factor between whether an employee stays or leaves. Individuals will weigh up several factors, including salary and benefits when deciding on their career path. 

But company culture isn’t just about the employees; it also determines how customers perceive your brand. When business leaders begin to realize the importance of culture to the success of their company, they set about defining and building it. As well as reflecting the personality and values of the organization, a strong corporate culture can also reflect positive brand attributes in customers’ minds.

However, while companies are largely concerned with recruiting new employees, many are overlooking one critical aspect-retaining existing ones. 

Why Is Company Culture Important?

Thriving company culture is vital to a successful business, attracting new talent, and retaining its current employees. Here are some reasons why this is the case: 

1. Company culture attracts and retains top talent.

People want to feel comfortable and safe when they come to work every day. A positive company culture is essential to creating a work environment where everyone feels valued, included, and considered. Attracting top talent is possible when your employees are happy in their position. 

A strong corporate culture can also help with recruitment by boosting your brand's appeal to prospective job candidates. Think of it this way: people want to work for companies that feel progressive, trendy, and fulfilling. 

2. Company culture encourages employee engagement.

This is a challenging subject for many business leaders who often struggle to increase employee engagement. A company culture of inclusion and respect can encourage employees to be more engaged in their work by fully investing in what they're doing. By working together collaboratively and creatively, employees are more likely to develop innovative solutions and ideas.

When an employee is working within an environment where their input is valued and heard by others in the company, it motivates them to put in extra effort for their employer. A review of studies conducted on engagement levels found that only 15% of workers were actively engaged in their jobs. The engagement rate was much lower for companies with poor company culture.

3. Company culture strengthens employee retention.

It's no secret that employee turnover can be costly to any company, costing an average of over 20% of an employee’s yearly salary in recruitment and training fees. But the actual cost to a business is not just in the money wasted on hiring new employees.

The loss of productivity, creativity, and innovation that can occur when an employee leaves a company affects the organization’s overall performance as a whole. Establishing a strong company culture will help you retain your current employees by encouraging them to be more involved and invested in their jobs. 

How Can a Company's Culture Be Considered Good?

Good company culture is one that employees want to be a part of. It rewards creativity, promotes innovation, and allows employees the freedom to express themselves without fear of being judged by colleagues or superiors. Being encouraged to voice your opinions and collaborate with others on projects will increase engagement and foster a healthy team dynamic. The following are a few ways that employees can gauge the strength of their company culture: 

Does the company seem engaged with its employees? 

Consider your own experience as an employee and think about how much appreciation you feel for your employer. Does the organization show some love by being involved with employees’ personal and professional lives? Or does it just seem like “business as usual?"

Are you paid fairly? It’s important that the salary you earn is in line with your industry and field of expertise. Not only should you be appropriately compensated for your work, but your employer should also recognize and reward your hard work and commitment to the company. A good employer should value everything you bring to the table: work ethic, creativity, unique skills-everything. 

Does a sense of community exist among employees? 

Many companies implement social programs to boost employee engagement levels and create a sense of community in the workplace. An essential part of any successful program is that it’s consistent. Participation in such initiatives should be ongoing and effortless for employees to participate.

When an employee shows their work colleagues that they truly value them, even just by saying “thank you" or offering a quick smile and nod of the head, other coworkers become more engaged in their jobs. It’s this level of appreciation that fosters a strong sense of community within an office.

Is your company’s culture unique? 

A good company culture encourages and rewards employees for taking risks, making mistakes, and realizing their potential. These types of cultures usually result in unusually high levels of employee satisfaction. 

A great example from the retail industry is that of an employee-owned company, where every worker is part owner. These companies, including Publix Super Markets and Quik Trip Inc., have ranked among the best places to work for many years because of their unique focus on providing great benefits to their employees.

Practical Steps for Boosting Company Culture

In order to create a healthy corporate culture that attracts the top talent, you need three things:  Trust, Transparency, and Authenticity. These foundational aspects of any successful organization should be at the forefront of your thinking when it comes to crafting your own high-functioning workplace environment. 

Here are five steps for fostering these elements within your business model:

1. Be open to change and welcome innovation.

Innovation (or lack of it) is usually what separates a good company from a great one. To foster a culture where employees are constantly growing and learning, you have to be open to change and ready for new ideas.

Because we all do things in our own way, different approaches to tasks can make all the difference in the world. Encourage all employees to approach their work with an open mind and a willingness to learn.

2. Create transparency between bosses and employees.

Open communication goes a long way towards creating trust in the workplace. If your company values honesty and integrity, then it has to practice what it preaches. When you tell your employees that they are free to ask you questions and speak freely about any concerns they have, this helps build rapport and trust.

But it doesn’t stop at the C-level executives. Managers, department heads, and administrative personnel all need to be on the same page as their employees when it comes to transparency of information in the office.

3. Promote adaptability within the workplace.

For a company culture to be as productive as possible, employees have to adapt quickly. When you allow your workers to learn from their mistakes and try new things without fear of reprisal, they’ll feel empowered and motivated to take on more critical challenges.

4. Empower your employees in their jobs.

Tasks are listed, discussed, and delegated. Employees are empowered to complete their assignments as they see fit. However you choose to go about it, empower your employees with the tools and knowledge they need to succeed at doing what they do best for your company. 

5. Make it a family-like environment.

Positivity breeds positivity. When your employees feel safe and loved, they’ll be motivated to continue doing good work for your company. When an employee shows their work colleagues that they truly value them, even just by saying “thank you" or offering a quick smile and nod of the head, other coworkers become more engaged in their jobs. It’s this level of appreciation that fosters a strong sense of community within an office.

Unlock the Techniques of Company Culture with Business Coaching

Whether you are a brand new startup or an existing company, company culture is critical – and it can change on a dime. If you find your organization's culture becoming stagnant or suffering from internal conflict, the problem may be on the verge of spinning out of control. One key to boosting your company culture effectively is to work with a business coach who has expertise in company culture.

Why should you hire a business coach?

A business coach can provide a third-party perspective on your company culture and help you identify blind spots that are hindering your employee retention. The past few years have revealed to many business leaders how vital company culture has become and why millennials are now conditioned to seek out employers who practice transparency. 

Business coaches can provide the expertise that will help you restructure your organization for success and give you the tools to build a strong business foundation that can support growth.

Are you ready to take your company culture to a healthy, thriving level? 

If so, schedule a call to discuss how you can improve and elevate your company culture, retain your best workers, and attract new hires that align with your values and vision. We’re ready to help you put in place the habits today that will unlock a lifetime of success tomorrow. 

Contact MDM Enterprises today at 405-919-9990. Michael Morrison and our team of experts are dedicated to helping business owners increase their sales, reduce their costs, and save their marriage by reducing the hours they work "in" their business.